Adidas - Climaheat

  • Client
  • Adidas
  • Deliverables
  • Campaign Film
  • Role
  • Art Direction Team, Editor, Motion Design
  • Credits
  • Adidas - Donnie de Meijer, Gareth Broadbent

Adidas Climaheat is a performance fabric technology designed to provide superior warmth and insulation for athletes in cold weather conditions. It uses advanced synthetic materials that trap heat close to the body, mimicking the insulating properties of down without the weight or bulk to keep athletes dry and comfortable.

This campaign was filmed in Iceland to authentically showcase how the technology performs in extreme, icy conditions. I was responsible for directing and editing the hero film, while also overseeing the creation of additional social films and visuals.